Radagast Pet Food Adds Additional Distribution

Radagast Pet Food expanded its distribution of Rad Cat Raw Diet by adding distribution with Fauna Foods in the northeastern U.S. and with Frontier Distributing in the Midwest. “We’re thrilled to partner with both Frontier Distributing and Fauna Foods to help grow our brand and better serve our retail partners in the northeast and Midwest portions...

Radagast Pet Food expanded its distribution of Rad Cat Raw Diet by adding distribution with Fauna Foods in the northeastern U.S. and with Frontier Distributing in the Midwest.

“We’re thrilled to partner with both Frontier Distributing and Fauna Foods to help grow our brand and better serve our retail partners in the northeast and Midwest portions of the country,” Tracey Hatch-Rizzi, vice president and cofounder, said. “With the addition of our newest pork variety, sales are expected to take a sharp increase. The additional distribution will help ensure that retailers can maintain stock of our products, especially since demand has grown significantly in those areas of the country. And, both distributors have superb reputations for customer service and a true love for pets, which we feel is a great fit for our growing line.”

“Frontier and Fauna are excellent additions to our already outstanding distributor community in the eastern U.S.,” Dan McCain, eastern sales manager for Rad Cat, said. “They will continue to help fulfill our goal of providing the felines of the world with variety of delicious, nutritionally balanced foods that are convenient and affordable, using only the highest quality ingredients available.”

Source: www.petbusiness.com