Fidobiotics, the Ogden, Utah-based maker of probiotic supplements for canine digestive health, oral hygiene and anxiety, has announced the launch of its video campaign, #whymydogmatters,asking owners to pull out their smartphones, cameras or other video equipment and talk about their dogs and why they matter.
“#whymydogmatters is designed to bring dog lovers from around the nation together by sharing their stories about their dog(s) and to strengthen and support the dog owner’s community,” the company states. “We want to see your dog, know more about them, their lifestyle, know how and why they matter to you or just because you want to tell us how great your pet is.”
For the next six weeks, Fidobiotics urges owners to post their videos to Facebook, Twitter, Pinterest, YouTube or Instagram and tag it #whymydogmatters and tell us your story.
Each week the company will highlight a video on the Fidobiotics website for special recognition, and all videos tagged will be entered to win an exclusive prize pack from Fidobiotics.