WellPet LLC, the number-one independent, family-owned natural pet food company, announced it has acquired Sojos, the Minneapolis-based maker and brand of naturally nutritious raw pet food and gourmet treats. Introduced to pet parents in 1985, Sojos pioneered and today is one of the leading brands in the fast-growing category of raw nutrition for pets.
“Ward and Maggie Johnson have built one of the most exciting brands in raw nutrition and a first class team and manufacturing facility,” said WellPet Chief Executive Offer Tim Callahan. “WellPet and Sojos share a mission to transform the lives of pets by providing the very best in natural nutrition and, now, our collaboration will enable them to grow and serve more pet families while staying true to the Sojos we know and love.”
Sojos joins Wellness®, Old Mother Hubbard®, Eagle Pack® and Holistic Select® in the WellPet family of premium, natural pet food and treat brands. Together, WellPet’s brands have more than 100 years’ experience serving pets with the finest quality pet foods and treats.
“Our dream has always been to fundamentally change the way that people feed their pets and with WellPet we believe Sojos is in an even better position to make that dream a reality,” explained Sojos’ Ward Johnson.
Sojos foods and treats will continue to be made in Minneapolis at Sojos’ own facilities. Sojos Complete recipes come with freeze-dried meat – just add water and serve. Sojos Pre-Mixes® are specially formulated to let pet parents add their own meat, along with water.