Petcurean Introduces NOW FRESH Stews & Pâtés

Chilliwack, B.C. (October 3, 2017) – Known for its high quality premium pet food and commitment to sustainability, Petcurean, is expanding its popular NOW FRESHTM line with stew and pâté recipes for dogs and cats, made with 100 percent fresh wild salmon, turkey, or pork in nutrient-rich turkey bone broth. With zero genetically engineered...
stews and pates

Chilliwack, B.C. (October 3, 2017) – Known for its high quality premium pet food and commitment to sustainability, Petcurean, is expanding its popular NOW FRESHTM line with stew and pâté recipes for dogs and cats, made with 100 percent fresh wild salmon, turkey, or pork in nutrient-rich turkey bone broth. With zero genetically engineered ingredients, and available in industry-leading recyclable and reclosable Tetra Pak® cartons, NOW FRESH stews and pâtés bring innovative fresh and healthy food options that pet parents can feel good about buying and serving.

“Our NOW FRESH stew and pâté recipes have a number of characteristics that make them a unique category leader in the wet food market, including fresh, human-grade ingredients, and innovative eco-friendly packaging,” said Walter Cosman, general manager at Petcurean. “We have long been testing recipes to add fresh, healthy and delicious wet food offerings to our NOW FRESH line-up, and are excited to now offer them for pets across North America.”

NOW FRESH stew and pâté recipes
So fresh, like it’s served straight from the pot, Petcurean’s new NOW FRESH stews and pâtés are perfect served as a treat, topper, or as a complete and balanced meal. They are available in six delicious recipes: turkey stew for dogs and cats, pork stew for dogs, wild salmon stew for cats, pork pâté for cats and wild salmon pâté for cats. All recipes are non-GMO and made with human-grade ingredients including 100 percent fresh wild salmon, turkey or pork, and fresh potatoes, carrots, peas, cranberries, sweet potatoes, and apples – all excellent sources of antioxidants, essential vitamins and minerals and dietary fiber to support digestive health. NOW FRESH stews and pâtés are made with turkey bone broth, which adds a great source of collagen and a meaty flavor that both dogs and cats love. Other recipe highlights include:

  • Omega 3 & 6 oils from coconuts and canola to promote skin and coat health
  • Flaxseed, an excellent source of dietary fibre and essential omega 3 & 6 fatty acids
  • Dried kelp, a natural source of iodine, dietary fibre, vitamins, and minerals
  • Zero grains, gluten, wheat, beef, chicken, corn, or soy
  • Zero rendered meats, by-products, added growth hormones or artificial preservatives


Tetra Pak® Cartons
Petcurean is one of the first pet food companies to choose Tetra Pak® cartons as an innovative and sustainable packaging option. NOW FRESH is packaged in Tetra Pak® cartons that are manufactured from Forest Stewardship Council™ (FSC™) certified paperboard and other controlled sources. Made from 69 percent renewable materials, they are 100 percent recyclable, and BPA-free. The packaging uses less raw material and is more compact to ship than cans, lessening the impact on the environment.

With an easy-to-open tear-off strip and no sharp edges, Tetra Pak® cartons are safe to handle and are reclosable. NOW FRESH stew & pâté recipes are cooked at the lowest temperature for the shortest time possible and are cooked directly in the Tetra Pak® cartons to help prevent cross contamination. This cooking process helps to ensure improved ingredient digestibility and nutrient availability.

Petcurean’s new NOW FRESH stews & pâtés are now available at pet specialty retailers nationwide for MSRP $4.99 for dog recipes and MSRP $3.49 for cat recipes. For more information about NOW FRESH stew & pâtés, please visit here.

About Petcurean – Petcurean is a family-owned Canadian company that creates premium-quality pet food recipes; GO!, NOW FRESH, GATHER and SPIKE TREATS for dogs and cats (and cats and dogs). GO! provides solutions for your pet’s unique dietary needs; NOW FRESH offers dry and wet pet food recipes with 100% fresh meat and fresh omega oils; GATHER is crafted from certified and organic ingredients, sustainably produced; and SPIKE lets you reward your dog with treats made using all natural ingredients. Petcurean pet foods are sold exclusively through pet specialty retailers in Canada, the United States, and more than 20 countries internationally. At Petcurean, with every decision they make and every recipe they create, they put pets first. Please visit www.petcurean.com to learn more.

About Tetra Pak® – Tetra Pak is the world’s leading food processing and packaging solutions company. Working closely with our customers and suppliers, we provide safe, innovative and environmentally sound products that each day meet the needs of hundreds of millions of people in more than 170 countries around the world. With more than 23,000 employees based in over 80 countries, we believe in responsible industry leadership and a sustainable approach to business. Our motto, “PROTECTS WHAT’S GOOD™,” reflects our vision to make food safe and available, everywhere. More information about Tetra Pak is available at www.tetrapakusa.com.

Tetra Pak’s FSC trademark license code is FSC™ C014047

Source: www.petcurean.com